Rendez-vous at the Paris Design Week from 8 to 14 September

Posté par: Anthony Subra Dans: Actualités Le: vendredi, juillet 14, 2017 Commentaire: 0 Like: 1779

The contemporary and timless creations by Monolithe édition will be displayed in a pop-up store in rue de Turenne for the Paris Design Week.

Pop-up store Monolithe édition à la Paris Design Week
Pop-up Store Monolithe édition à la Paris Design Week

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Since its creation, the new French edition house Monolithe has set itself the objective of offering upscale, contemporary and aesthetic pieces of furniture and accessories. Sublimating, enveloping, adapting, bringing together, structuring, composing, inspiring, mingling pieces of furniture… that will live at a human pace and not with the fashions. Pieces of furniture and accessories you will see in new, unusual, exceptional places, far from traditional distribution networks. For Monolithe édition, to be part of an event as full of activity, inventiveness and humanity as the Paris Design Week is, was obvious.

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A pop-up store in the heart of Marais

Freedom to mix at will genres, styles and periods

The scenography of Monolithe pop-up store, conceived by the designer and scenographer Pierre Dubourg, will underline modern design while inscribing it in the collective and individual memory with vintage pieces of furniture from the 1950s and the 1960s. Therefore, Monolithe creations are showcased, in all their versions, in total synergy and complementarity with the vintage furniture from E&E Esprit XXème, a selling agency also specialised in interior design. Visitors will be able to enjoy Monolithe collection while admiring the capacity of these trendy pieces of furniture and accessories to mingle with style with other universes, other atmospheres, oher periods. However, the consistency of Monolithe collection is so strong, its contemporaneity so pronounced, that the public will know at once recognise it from the vintage collection. And furthermore, each piece by Monolithe will be showcased on an ochre podium. To learn more about E&E Esprit XXème agency, its entire catalogue and some examples of interior design will be displayed on a screen.

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Freedom to picture Monolithe creations in all kinds of spaces

If Monolithe creations are atypical and aesthetic, they also are functional. In order to offer to the public the freedom to picture Monolithe creations in all kinds of spaces, the pop-up store has not been conceived as a show flat, but rather as an exhibit. « Yet we have created several universes and displayed some hints here and there to help visitors giving reality to their dreams. » Pierre Dubourg specified.

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Freedom to touch to become familiar with furniture

The staging has been subtly designed, with the purpose to promote the creations and to encourage a genuine, emotional and sincere encounter between the visitors and the furniture. In that respect, you will be able to touch the pieces of furniture and accessories by Monolithe. « It’s in Monolithe DNA : shapes, materials make us want to touch the pieces, Eric-Jean Floureusse, editor and founder of Monolithe édition, explained. We want people to understand how our items are made. »

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A new must-have

In the pop-up store, Monolithe will reveal too its newest creation : a chair designed by Guillaume Delvigne. Visitors will see the latest version of the prototype and the preparatory work with the first drawings, the sketches, the intermediate steps… But why a chair ? The first collection by Monolithe édition is entirely made of essential and emblematic items, a bookshelf and its bookends, coffee tables and lighting. To complete this set, a chair was obvious as it’s an omnipresent and paramount piece of everyday life.

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An unusual and comfortable chair

Guillaume Delvigne wanted to design the most unique chair possible while ensuring that people will feel well seating on it, that they won’t want to get up. « I wanted to avoid falling in the trap of beautiful but uncomfortable chairs », Guillaume Delvigne specified. « We’re going to sit on this chair, we will put it to the test. So, I conceived a chair in line with the brand’ spirit, unusual and timeless, sturdy and comfortable. At Monolithe, all everyday items are finely designed and yet you enjoy using them. The items must really be useful and be remembered. I like this vision of design between classicism and contemporaneity, aesthetism and functionality. It’s fully in line with the work I’ve been doing for years. » Being destined as well to private areas and to professional spaces such as high-end hotels and restaurants, the chair had to combine design, comfort and solidity.

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The clarity of design, the contrast of materials

Like the other Monolithe creations, the chair designed by Guillaume Delvigne is playing with the contrasts of materials, lines and shapes and yet with a neat and clear design. « The assembly of the chair is perfectly clear, its architecture visible : we do not cheat, we show how the item is made for you to understand it. », Guillaume Delvigne explained. The legs in ash, with sleek lines and a near-tribal design as if directly sculpted by hand, meet up on a line before being extended by a slim, curved and elegant frame. Within the bentwood, an other, more dense, structure with sensual and enveloping curves is forming the back and the armrests and is upholstered in fabric or leather. The seat, in fabric too, is thick and consistent to maximise well-being.

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The first collection by Monolithe édition will be showcased from September 8th to 14th 2017 in a pop-up store in rue de Turenne : there, you will also enjoy, as an echo to the « classics of tomorrow » by Monolithe, vintage furniture from the second half of the 20th century offered by E&E Esprit XXème agency. A deliberately assumed mix of periods in order to inscribe Monolithe édition’s first collection in a story, its story, of the original and signed creation that summarises with success beauty, usefulness, authenticity and timelessness. And because innovation is the key-word of Paris Design Week, Monolithe will also reveal its brand new piece : a chair conceived by the talented designer Guillaume Delvign (photo).

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Guillaume Delvigne, designer pour Monolithe édition
Monolithe édition à la Paris Design Week du 8 au 14 septembre.

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